The Blueprint By Brennan Dunn & Laura Elisabeth – Free Download Course – Double Your Freelancing
Learn how you can estabilish a sales and marketing system that works on your behalf to attract high-quality clients whenever you want.
✅ About This Course:
✅ Course Authors: Brennan Dunn & Laura Elisabeth
✅ Official Course Price: $997
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 16.57 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
This course is composed of 60+ video lessons (over 7 hours of HD material) that walk you through, step-by-step, creating assets that generate you leads.
Module 0
In the first module, I overview the System and ensure that you and I are on the same page. I’ve also included reference material that you’ll use as you move through the course.
MODULE 0 LESSONS:
1. What We’ll Be Creating
2. Setting The Right Expectations
3. Tools You’ll Need
4. Glossary Of Terms & Phrases Used In This Course
5. Visual Overview Of “The System”
Module 1
Your Positioning Statement
What are you offering and why should people care?
MODULE 1 LESSONS:
1. Why Position?
2. Your Unfair Advantage
3. Past-Project Reflection
4. Watch Me: Collect Data From A Past Project
5. Finding A Market
6. Creating Your Positioning Statement
Module 2
Writing Your Internal Manifesto
We’re also going to get your Manifesto in front of the right people – ideally scoring a first client or two in the process.
MODULE 2 LESSONS:
1. Turning Your Positioning Statement Into A Manifesto
2. Watch Me: Write My Manifesto
3. Developing A Validation Plan
4. A Trojan Horse At The Gates
5. Conducting Outreach
6. Delivering On Your Promise
7. Following Up
8. Validating Your Positioning
Module 3
Creating A Marketable Document
Your manifesto is great, but it’s for your eyes only.
MODULE 3 LESSONS:
1. What Is A Marketable Document?
2. Normalizing What You’ve Learned
3. Watch Me: Write My Marketable Document
4. Finalizing & Sharing
Module 4
Shipping Your Service Offering
You’ll learn how to design and write your Service Offering, along with how to craft the perfect call-to-action that leads people to take that first step of hiring you.
MODULE 4 LESSONS:
1. The Job Of Your Service Offering
2. Design and Structure
3. The Call-To-Action
4. The Application Process
5. Watch Me: Create My Service Offering
6. Teardown: Janelle Allen’s Service Offering
7. Teardown: Jake Larsen’s Service Offering
8. Teardown: Val Geisler’s Service Offering
Module 5
Creating A Content Arsenal
MODULE 5 LESSONS:
1. The Role Of Content
2. Writing Great and Engaging Content
3. Sources of Inspiration
4. Forming Habits
Module 6
Shipping Your Freebie Offering
Before your leads are brought to your Service Offering, we’re first going to educate them about their problems and help them understand exactly how to solve them. In this module, I’m going to help you write and build a start-to-finish automated system that nurtures leads and prepares them to be your next client.
MODULE 6 LESSONS:
1. Freebie Offering Models
2. Planning Your Freebie Offering
3. The Short Cut… or The Long Road?
4. Using Your Freebie Offering
5. Watch Me: Create A Freebie Offering
Module 7
Filling Your Pipeline
This module is all about getting the right people to discover you, and to keep the traffic coming. With each channel, we’re going to get people not to find your service and hopefully hire you.
MODULE 7 LESSONS:
1. Channels, Channels, Channels
2. Jumping Into Conversations
3. Guest Posts
4. Podcast Tours
5. Speaking At Events
6. In-Person Networking
7. Search Traffic
8. Writing A Book
9. Paid Ads
10. Retargeting
Module 8
Nudging The 98%
In this module, you’ll learn how to keep your leads engaged over time, turning them into future clients and/or getting them to refer work to you.
MODULE 8 LESSONS:
1. Most Leads Won’t Hire You – And That’s OK!
2. Segmenting Your Audience
3. Creating Sales Touch Points With Your Audience
4. Curation, Not Creation
5. Getting Off The Newsletter Hamster Wheel
6. Watch Me: Creating An Evergreen Newsletter
Module 9
The View From 10,000 Feet
The final module is all about how to analyze, experiment with, and quantify the value of your entire system. This will give you the data you need to scale up additional funnels, and throw more fuel on the fire for the channels that are sending you the best, highest-value clients.
MODULE 9 LESSONS:
1. Creating A Fly-Wheel
2. Including Feedback Loops
3. Quantifying Your Funnel’s ROI
4. Is It Time To Go All-In On A Niche?
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You can find more info on the sales page here.
