Google Analytics Training For Agencies By Dana DiTomaso – Free Download Course
You’ll get the full Analytics for Agencies, which teaches agency teams and marketers everything they need to build a thriving analytics practice, scale their GA4 processes, and become trusted experts.
✅ About This Course:
✅ Course Author: Dana DiTomaso
✅ Official Course Price: $979
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 20.07 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
Get proven templates, reports, and frameworks to successfully deliver analytics services
Learn step-by-step how to audit, plan, and implement a complete Google Analytics 4 and Google Tag Manager setup
Discover how to transform data into actionable insights and create meaningful client reports in Google Looker Studio and GA4
Establish a strong foundation with the basics
Understand how analytics and attribution works, the impact of privacy laws on data collection, and why you can’t (and don’t want to) track everything.
Develop a framework to inform your processes
Learn how to organize the various Google properties, get templates for account access, and tool recommendations for monitoring issues.
Audit client’s existing analytics setup
Learn how to uncover everything your client is tracking, issues with their setup, and how to present your findings in a meaningful way.
Understand how to set goals that align with analytics planning
Setting real goals is scary. Learn how to ask the right questions, to get a deeper understanding of what matters to the company when goal setting, and how to get clients onboard.
Build and implement a robust analytics plan
Get help determining what you should be tracking and how to create a sandbox to test everything so implementation is smooth once live.
Learn how to create reports and blend data in Looker Studio
Learn how to blend data sources, add custom fields, and build reports that your clients will actually read and understand.
Troubleshoot common analytics problems
We share common issues and solutions so your analytics plans won’t get derailed.
Get the nitty gritty details for specific analytics how-to’s
Access detailed how-to videos that cover everything from cross-subdomain tracking to data retention to core web vitals.
The Analytics for Agencies course will teach you everything you need to know about analytics, reporting, and measuring key performance indicators (KPIs) that align with clients goals. We’ll guide you through how to use Google Analytics 4 (GA4), Google Tag Manager (GTM), and Looker Studio (formerly Google Data Studio or GDS).
Effective goal setting, using goals to develop an analytics plan, and measuring your online success
Data analysis: how to segment data, understand what’s going on, and uncover unique business insights
Discover which traffic sources and channels bring the highest quality leads
How to use Google Analytics 4 (GA4) to measure and improve your website’s performance
The best framework for planning and implementing your analytics strategy
Learn how visitors engage and consume your content and what pages are performing best
How to use Looker Studio (formerly Google Data Studio) for creating custom client reports and blending data sources
How to use Google Tag Manager: setting up triggers, tags, and variables
Here’s how Analytics for Agencies will help train your team
Live Office Hours & Private Community
Ask any question and get implementation help
Get direct help and answers to all of your questions in our live office hours sessions
Connect and learn from fellow learners in our private KP Playbook Community
Part 1: Fundamentals
Get the basics down
Develop an understanding of what data can and can’t be captured
Learn how attribution works, how touchpoints impact it, and the models available in GA4
Gain insight into privacy laws that go beyond cookie consent and the impact they can have on your clients
Part 2: Account Structure & Management
Select the right structure to organize analytics properties at your agency
Understanding the constraints and limitations of Google Analytics
Use our templates to get hassle-free access to your clients’ tools and platforms
Learn how to set up analytics monitoring and build trust with clients
Part 3: Getting Familiar with GA4, GTM, Looker Studio & BigQuery
Understand how all the analytics pieces fit together
Understand the Google Analytics 4 (GA4) event driven data model and how it can improve the data you capture for analysis
Learn what Google Tag Manager does, and how tags, triggers, and variables work together to make your analytics setup easy
Get comfortable with Looker Studio and understand how data sources and reports work together
Part 4: Analytics Discovery
Build a strong analytics foundation through discovery
Learn what’s involved in an analytics discovery for clients and how it can help you avoid under-quoting projects
Understand what to ask for (and why!), what to review, and how to present your analytics discovery results to clients
Start getting paid for your analytics discovery work, by using our Discovery Questions framework, GA4 Audit Dashboard, Discovery Report Template, Goal Charter Template, and other tools
Part 5: Analytics Planning
Create a comprehensive analytics plan designed to capture client goals and expectations
Learn what’s involved in a robust analytics plan, and how to customize our provided tools for every client situation
Utilize our Analytics Plan document, spreadsheet, and Campaign Tagging Tool to build your implementations quickly and efficiently
Understand how best to present analytics plans to clients with our step-by-step walkthrough
Part 6: Analytics Implementation
Get your analytics implementations right, the first time
Learn why analytics testing sandboxes are important and follow our process to create your own sandbox
Follow our implementation flow to uncover bugs and issues before your go live with your new analytics configuration
Part 7: Reporting
Deliver meaningful reports that clients will actually read while proving your value
Learn the 3 rules for reporting and how to design an effective report that your clients will actually look at
Learn about GA4’s Library and Collections and how to modify and create new reports, as well as how to utilize Explorations to create funnels and advanced reports
Build your reporting skills and knowledge in Looker Studio and create your own reports using our comprehensive template
Part 8: What’s Next
Set your analytics clients up for success with ongoing maintenance
Build stronger client relationships as a trusted analytics provider through offering ongoing maintenance, education, and regular check-ins
Part 9: Troubleshooting
Get answers to common analytics questions and problems
Learn how to navigate issues like getting GTM access, what to do when a client leaves, unassigned traffic in GA4 and more
Experiencing a problem? Ask you questions in our community and we’ll help!
Part 10: How-To Library screenshot
Part 10: How-To Library
A full how-to library to help you at various stages in your analytics process
Get step-by-step instructions on how to tackle various features in GA4, GTM and Looker Studio, lead to client tracking, consent mode, and more
Part 11: GA4 Event Reference
Create events to enhance data collection and generate more useful reports
Understand what each event actually means in GA4
Learn how to create your own events in GA4 — using GA4 or via GTM
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For more info about this course, check out the sales page.
