Copywriting For Creatives By Ashlyn Carter – Free Download Course
Yep, only a conversion copywriter & launch strategist who’s generated millions in the exact same market you work in can tell you how to position your message.
✅ About This Course:
✅ Course Author: Ashlyn Carter
✅ Official Course Price: $997
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 7.06 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
MODULE 01
The CfC Blueprint
Forget programs that forever warm the bench in your need-to-take course line-up: the point of CfC is to get you THROUGH CfC (bc that’s what you paid me for). Let’s set up a system to do that. Map out your custom, step-by-step system to write your messaging and launch it out in the world. I’ll show you exactly how to lay a project plan that gets your next 30, 60, or 90 days in place. Plus, I’ve snuck writing hacks in each lesson, so you’ll start writing faster in YOUR brand’s voice after just a few short lessons. Guaranteed.
Plus, get a primer on the AW Copy Banking Strategy (and how what to steal like ze artiste you are)—I PROMISE this is the kind of stuff that can make your next Instagram caption or FB ad an actual breeze to write.
Understand my lens of the 4 Buying Styles—did you know you innately sell the same way YOU like to be sold to? We gotta check our blind spots & learn what copy hacks appeal to what buying style as we dig in.
Set your flight route with a 30-Day, 60-Day, AND 90-Day Messaging Re-Launch Project Blueprint, because I’m quarterback of #TeamFinishCourses—and I don’t want this collecting digital dust. We’ll map out your whole messaging revamp timeline A-to-Z so you can crank this puppy out.
First up you’ll master WHAT ac-choo-ah-ly makes a mastered message & a conversion-ready site, so you can begin to see the persuasive, psychological levers we’ll need to pull on your finalized website.
After this module, you’ll see why client avatar lessons simply do NOT work when it comes to writing copy—instead, learn how to survey and research your audience like a pro.
How to Excavate Your Brand Message
MODULE 02
*taps mic* This thing on? It’s time for your The Brand Interview: Core Values, Mission, & More AND How to Define Your Brand Voice on Paper, where I’ll share with you swipe files and quick exercises to get this all defined.
Dig into my signature AW Brand Excavation™ 6-step workflow, so you can begin to set your business branding apart from anything you see on the market & develop brand sound bites.
Learn to put your ear to the ground with my popular Client/Customer Voice Hacking method—we’ll take that and populate your Research Rainbow with stacks on stacks of voice of customer data for copy swiping.
Let’s codify the way you communicate: Here, you’ll build out the document that functions as the ~mood board~ & instruction manual for your brand’s words. You’ll end this module with a complete guide containing your 3 go-to brand stories, elevator pitch, voice swipes, and more.
How to Build Your Custom Brand Messaging Style Guide
MODULE 03
Build out your Brand Messaging Style Guide to craft an irresistible brand “wordrobe.” Write like you talk with this your finalized, custom Brand Messaging Style Guide. Whether it’s just you or someone else in your business who helps write, everyone will be on the same messaging page from here on out—like, literally.
Then, you’ll deep dive into organizing the How to Find Your Keystone Brand Stories: you’ll write effective, compelling stories that are powerful and persuasive, yet unmistakably you (remember we STARTED by listening to your AUDIENCE’s needs—that’s key).
Discover How to Find Your Onlyness Factor (if you graduate from CfC and don’t have this figured out, I haven’t made my mark on your business, wink—this is the big kahuna, and my team and I are here to help you figure out your secret sauce). Get this right, and EVERYTHING will change. Psst—most students are obsessed with this part.
Be your own best copywriter—from naming things to getting that scroll-and-smile effect, you’ll learn to write irresistibly personality-packed copy. You’ll leave this module with your hands nice and dirty as you get equipped with tools, processes, and more templates to speed up your copywriting process from here on out … because teaching you “how to fish” is my love language.
Packaging Irresistible Offers Like a Copywriter
MODULE 04
Get results RIGHT away with your 35 Done-For-You Website Headline Templates and blueprint examples covering 10 different niches—tends to be a crowd fave—including:
Inside Hooks, Headlines, Bullets, & Big Ideas, you’ll get a tool + template avalanche to begin to plug-and-play your newfound bits of messaging.
Pick the RIGHT offer page copy template (sales, services, services splash page, oh my) for your business as we work through Define Your Offers—this is the kind of stuff I typically ONLY talk through with paying 1-on-1, some of whom have paid me 5-figures for a single project … that turned around and made them a cool mil. ;).
Art
Coaching & Consulting
Physical Products
Wellness
Interior Design & Real Estate
Design (think graphic & website)
Wedding professionals
Business services (think VAs, strategists, content writers, etc.)
Photographers & videographers
Calligraphers & stationers
You’ll grab a Copy Persuasion Checklist and Features & Benefits Checklist (duh, I have to talk about those), plus 4 Copywriting Power Plays to keep in mind whenever you’re writing.
You’ll learn My Secret Theory Behind Testimonials That Don’t Convert, because there’s a big chance your testimonials aren’t helping your sales, and I want to help you fix them so they do. With my 3-Step Testimonial Blueprint, ready to rock-n-roll for the ol’ switcheroo with testimonials you already have on hand (it’s ok, I’ll show you how to edit them in a way that’s totally legal & allowed—and tell you when to run it past your client/customer).
Here’s the mistake MOST creative entrepreneurs make when DIY’ing their copy: they don’t know how to measure conversion. And no, I’m not talking reduced bounce rate. <<< that ain’t it. Cap off your skills knowing how to edit, install your copy, and MEASURE what’s working (and what isn’t) on your ~freshly launched~ website.
Edit, Install, + Keep it Up for Sales Success
MODULE 05
With the Beauty & Brains: How to Measure & Test lesson, you’ll understand measurement, heatmap, and testing strategies to see if things are converting to sales on your website (after all, you can win back that CfC investment stat).
See How to Pick a Design & Install for Conversion—with an over-the-shoulder tutorial watching me install copy in a website template, you’ll see EXACTLY how to a) work with a designer, b) play with a template, or c) DIY the design so your copy shines, but more importantly, CONVERTS into sales.
Clean up your copy with my tight Step-by-Step Editing Checklist (it turns green when you’re ready to install!), and follow my wireframe for each landing page.
Audio files for all 16 core lessons, so you can sub out your podcast-addiction (and get through the curriculum quicker)
77+ pages of downloads + a workbook of actionable, printable blueprints, templates, swipes & whitespace to process
16 core lesson videos—majority <15 min., all ready for a Bridgerton-is-back-on-Netflix worthy binge watching festONE
More than 39 resources: my personal Rolodex of go-to’s—discounts on pro-website templates, brand design kits, color pallets, & imagery assets
7 plug-and-play, done-for-you conversion copywriting website formulas, so you can structure the website wireframe of your dreams
Access to our private community, to bounce ideas off like-minded creatives before publishing your words across the internet
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You can find more info on the sales page here.
