Behavioral Design For Health Bootcamp By Irrational Labs – Free Download Course By Dan Ariely & Kristen Berman
Learn How You Can Improve Health Outcomes Using Behavioral Economics!
✅ About This Course:
✅ Course Authors: Irrational Labs – Dan Ariely & Kristen Berman
✅ Official Course Price: $570
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 7.42 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
Develop a deeper understanding of human psychology and how it impacts usage of your product or service to improve people’s health.
Leveraging the power of behavioral science will strengthen the impact of your initiatives, whether you design for individual or population health.
In addition to course modules, you’ll interact live with other participants, as well as Irrational Labs team members, in:
A VIDEO KICKOFF CHAT
MONTHLY OFFICE HOURS
OUR SLACK COMMUNITY [NOT INCLUDED]
This program is designed for people working to change health-related behaviors in roles such as:
technology companies
HR/benefits
public health organizations
health system administration
pharma, insurance
health policy
healthcare delivery (including clinicians!)
What you’ll take away:
Actionable insights on how to apply behavioral economics to your health product development, program design, and communication efforts
The “3B framework” for behavior change (used by companies like Google and Facebook)
The top psychological biases impacting health behaviors such as medication adherence, adopting a healthy diet, and broad public health efforts
Specific tools, like the Behavioral Diagnosis, that drive innovation in the user experience
Tactical tips to drive engagement among your users (patients, providers, customers, etc.) to improve health
How to imbue the art of experimentation into your team culture
A new mindset of intentionality for crafting your user’s environment – words, calls-to-action, visuals, and workflows
How to use behavioral science ethically when designing for health behaviors
The Course Curriculum:
Designed by Irrational Labs behavioral science experts, alongside behavioral designers at healthtech companies in Silicon Valley.
How behavioral economics can be used to improve health outcomes
Foundational principles that will re-shape your thoughts on decision-making
The Behavioral Design process: The 3-step method to design products, services, and workflows that drive health outcomes
Introducing the 3B framework for behavior change
The most important (and least understood) step: Defining a Key Behavior
Applying the 3B framework to understand the psychology of health
Understanding the two types of barriers to health behavior change
Reducing Friction: How to decrease Cognitive Load (and increase health engagement)
Leveraging the influence of our emotions on health decision-making
Combatting the devil on our shoulders: Helping people avoid temptation by designing for self-control
Benefits: Doing the right thing for the wrong reasons (yes, the wrong reasons)
Ways to strengthen health engagement and motivation: A deep dive into Concreteness
Everyone else is doing it: Using the power of Social Norms
The right way to implement incentives (and how they’re often used incorrectly)
The Behavioral Design process: Time to experiment!
What next? Becoming a Behavioral Designer for health
Recap:
16 self-guided modules, jammed packed with health insights
Real examples from companies going through behavior change challenges
A variety of lesson types, including lectures, videos, research papers
Access to frameworks used by Google, Aetna, AARP and hundreds of others
We accept people working on projects or problems that increase customer well-being.
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For more info about this course, check out the sales page.
